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From The MNB Archives
Tuesday, July 03, 2012
Soft Drink Manufacturers To Play Hardball In Fighting Proposed NYC Ban
The New York Times reports that the nation's major soft drink companies have hired lobbyists to represent them in their battle with NYC Mayor Michael Bloomberg, who is pushing the city's Board of Health - the members of which he appointed - to ban the sale of jumbo sugared sodas by restaurants and some other formats.
Mayor Bloomberg is no slouch when it comes to public relations efforts, and at this point he may feel like he has nothing left to lose. There is no sign that he has any plans to run for higher office, and so he's that unique animal - a politician who, whether or not you agree with him, intends to do what he thinks is right, not what will get him re-elected.