The Atlanta Journal-Constitution reports that Coca-Cola, wishing to capitalize on the popularity of its flavored sodas such as Cherry Coke and Vanilla Coke, will begin selling “Flavor Rage” packets at soda fountains.
These packets, probably to be priced under 30 cents apiece, will allows consumers to have flavored sodas even if there aren’t enough spigots at the location to offer an expanding variety of flavored soft drinks.
The packs will be available after Memorial Day.
These packets, probably to be priced under 30 cents apiece, will allows consumers to have flavored sodas even if there aren’t enough spigots at the location to offer an expanding variety of flavored soft drinks.
The packs will be available after Memorial Day.
- KC's View:
- The paper notes that Pepsi tried a similar program in 2000, but we suspect that the flavored soft drink trend has a lot more momentum now than it did three years ago.
