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The Minneapolis Star Tribune reports that in Madelia, Minnesota, a community-wide diet program has come to an end, with more than 250 people losing a total of 2,340 pounds over a period of ten weeks.

The community got together to gauge its total weight loss at the truck scale in a local grain elevator.

In creating enthusiasm for the weight loss program, residents of Madelia took a team approach, using friendly competition to keep people motivated.
KC's View:
Good for them.

In this case, it was an actual community that embarked on a massive weight loss program. But what's to prevent retailers from creating a community of such people within their stores, to encourage weight loss and healthy eating, and to develop a support system that they can nurture?