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• Published reports say that in the UK, Tesco will be looking to goose holiday sales with a 50 percent sale on more than a thousand SKUs, ranging from champagne to children’s toys, bicycles to Christmas pudding.

Richard Brasher, Tesco's commercial director, tells the Daily Telegraph that "customers are telling us that they are delaying their main Christmas purchases as they wait for bargains. Some say that a bit of the pleasure they usually get from buying gifts has gone in the current climate … Our Half Price Sale reassures customers that we're not making them wait."

KC's View: