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In Arizona, Bashas’ announced a promotion that will respond to recessionary times by reducing prices on 10,000 everyday items, plus a contest that will result in the grand prize winner getting enough Bashas’ gift cards to give him or her $100 worth of free groceries per week for an entire year.

"In the 77 years that Bashas' has been in business, we've weathered countless economic downturns," said Mike Proulx, the chain’s president/CEO. "Not only was our company formed during the height of the Great Depression, but we've survived the ups and downs of the supermarket industry, increased competition and national economic fluctuations. As Arizona's hometown grocer, we knew we needed to do something more for families looking to stretch their dollars during these tough economic times."

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