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• The United Fresh Produce Association announced that Ray Gilmer, formerly head of communications and public affairs at the Florida Fruit and Vegetable Association, has been hired as its new vice president of communications.

• Golub Corporation/Price Chopper Supermarkets announced that it has hired Russell Zwanka to fill the newly created position of vice president of merchandising; he reports to Joe Kelley, vp of sales and merchandising.

Russell comes to Price Chopper from the North West Company, where he held the position of executive vice president of procurement and marketing.

KC's View:
I actually know Russell Zwanka a little bit, having had the opportunity to visit with him once at North West Company’s headquarters in Canada. It was the middle of winter and most of my recollections are connected to the fact that I was about as cold as I ever have been during that visit…but that he was a warm and friendly guy who made the visit a pleasure.

Price Chopper isn’t exactly located on a tropical island, but at least its upstate New York headquarters is unlikely to be quite as cold as northwestern Canada during the winter.