retail news in context, analysis with attitude

The Conference Board reports that its consumer confidence index increased to 54.1 in August from a revised 47.4 in July, which was above analysts’ expectations. In addition, consumer expectations for he next six months of economic activity increased to 73.5 from July's 63.4.

In addition, the percentage of consumers expecting more jobs in the months ahead increased to 18.4 percent from 15.5 percent while those expecting fewer jobs fell to 23.3 percent in August from 26.1 percent in July.
KC's View:
The recession may be technically over, but recession-minded consumers aren’t going to vanish anytime soon. This much seems obvious.