retail news in context, analysis with attitude

The New York Times reports that Hershey is considering a bid for Cadbury, the chocolate manufacturer that earlier this week rejected a $16 billion bid from Kraft as being inadequate.

The story says that the trust that controls Hershey has gone to Warren Buffett’s “favorite banker” for advice on making a bid, and quotes Buffett himself as saying that Kraft had undervalued Cadbury.
KC's View: