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The Grand Rapids Press reports that Meijer has introduced a new fleet of near-zero emissions trucks.

According to the story, “Meijer began taking delivery today of the nation's first fleet of the trucks, which meet the new Environmental Protect Agency's 2010 standards, from Daimler Trucks North America that feature near-zero emissions technology.

“Meijer purchased 75 Freightliner Cascadia trucks equipped with DD13 engines that represent a family of new fuel efficient, reduced-emission engines developed by Redmond-based Detroit Diesel in collaboration with the Department of Energy 21st Century Truck Partnership program. Meijer's new fleet improves fuel efficiency while reducing emissions to near-zero levels of nitrogen oxides.

“With the delivery of these trucks, Meijer will operate the largest 2010 EPA Emission Compliant Fleet in North America.”
KC's View:
More fuel efficient and producing fewer emissions? Sounds like the prototypical win-win to me...and yet more proof that “green” can have multiple meanings and profound implications.

I trust that Meijer will be trumpeting the advantages of this fleet on the side of every trailer...which it should.