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Convenience Store News reports that 7-Eleven plans to celebrate its 83rd birthday on July 11 by giving away “roughly 5 million 7.11-ounce Slurpee frozen carbonated drinks to customers at its more than 8,200 convenience stores in America and Canada.

“The drinks, served in special birthday cups while supplies last, will be accompanied by ‘Slurpee-brations’ and 7-Eleven birthday parties to be held around the country with music, entertainment, prizes and food sampling, according to the company.”

Celebrating 7-Eleven Day on 7-11 has become an annual event for the c-store retailer.
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