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The Business Journal reports that Harris Teeter is offering its shoppers the opportunity to pay a monthly $16.95 fee for online grocery shopping, rather than paying a per-order fee.

Under the new option, shoppers can pay one fee and place an unlimited number of orders with the retailer’s Express Lane Online Shopping service, which currently is available at 68 stores. The Business Journal reports that Harris Teeter plans to expand the service to another 20 stores “within the next year.”

Full disclosure: Harris Teeter’s online service provider is MyWebGrocer, a longtime and valued MNB sponsor.
KC's View:
This is sort of like Amazon’s Prime membership., and very smart. Monthly is one approach ... but let’s see how long it takes someone to offer an annual fee. Someone other than Amazon, that is.