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Reuters reports that a KPMG survey of retail financial executives suggests that “only 24 percent of retailers around the world expect significant improvement in their financial performance over 2010 ... Fifty-one percent predicted some improvement in financial performance, and 9 percent forecast a decline.”

The story goes on: “While 18 percent of those surveyed have seen a sustained increase in demand since the economic slowdown, 54 percent expect such a rebound this year and 24 percent do not expect sustained demand before 2012.”

"There is a feeling that there's going to be growth, but that growth will be muted," Mark Larson, KPMG's global head of retail, said in an interview with Reuters.
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