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MSNBC reports that “the death of an Arizona man and five other U.S. cases of severe E. coli infection were caused by the deadly food poisoning outbreak that has ravaged Europe, federal health officials confirmed Friday.

“The death of the man, who had recently visited Germany, is the first U.S. fatality connected to the outbreak that has killed 50 in Europe, according to the Centers for Disease Control and Prevention. Officials didn't identify him, but said he was older than 65 and lived in Northern Arizona.”

Advertising Age reports that incoming Campbell Soup CEO Denise Morrison met with Wall Street analysts yesterday, saying that her new leadership team will change “the course of Campbell’s history.”

However, Morrison conceded that the company’s “growth has stalled and we have not capitalized on our market potential ... We have not responded as effectively as we must to demographic change and generational shifts in food preferences.”

According to the story, Campbell’s “new strategy, developed after a nine-month review, puts an emphasis on reaching Hispanics and millennials while rolling out new products and packaging. In fiscal 2012, the company plans to reformulate 46 of its soup varieties focusing on taste, while launching 27 new products in North America. New offerings include ‘slow kettle’ soups, which are packed in clear containers to resemble front-of-store brands that are popular with younger generations. At the same time, Campbell will up its push for soup as an ingredient for easy meals, which is behind plans for a new line of Chunky soups in a larger 50-ounce size.”

• In Minnesota, the Star Tribune reports that Target Corp. has struck a deal to make it the exclusive US retailer selling the Story HD, “the first device that accesses the Google e-book library via Wi-Fi.” The Story HD costs $139.99, and is positioned as a direct competitor to Amazon’s Kindle, Barnes & Noble’s Nook, and the Sony Reader.

• The Charlotte Observer reports that Harris Teeter shortly will introduce three varieties of a private brand beer, called Barrel Trolley - Belgian White Ale, Pale Ale and Amber Ale, which will debut this fall.

The story notes that a six-pack will retail for $7.99 - more than mainstream beer, but less than the craft beers that Barrel Trolley is positioned to compete with.
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