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Thanks to the MNB user who sent us a link to the following store from the Food and Drug Administration (FDA) Law Blog:

“A federal district court dismissed with prejudice a claim that Bayer’s labeling of gummy vitamins violated the Arkansas Deceptive Trade Practices Act.  Plaintiff alleged that the brand name ‘ONE A DAY’ is misleading because the daily serving size for the vitamins is two gummies.  Acknowledging that plaintiff’s claim ‘carries a logical appeal’ and ‘is not silly,’ the court nonetheless ruled that no reasonable consumer would be deceived when the label is considered as a whole.  The label stated the dosage three times, as well as the number of servings in the container.  Further, plaintiff failed to allege that he was deceived.”
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