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Safeway announced that it has "enhanced its Just for U program for Northern California shoppers. The first-of-its-kind mobile and online shopping tool now gives shoppers a simpler and faster way to save on groceries. The Just for U enhancements personalize the shopping experience even more – providing shoppers with savings of 10 to 20 percent more than using their Safeway Club Card alone."

The company said that by using Just for U before a shopping trip, shoppers can "access hundreds of Digital Coupons," new savings are added every week; "download Personalized Deals based on personal shopping history," with deals updated weekly; "view filtered and sorted Safeway weekly Club Card Specials on items a shopper buys regularly"; and "create a personalized Savings List on a mobile device or on the Just for U website."

“Gone are the days where shoppers have to clip coupons, or browse through ads and promotional flyers for the best savings. With Just for U, our Safeway shoppers are able to more easily save time and money,” said Karl Schroeder, president of Safeway’s Northern California Division.
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