retail news in context, analysis with attitude

• The Los Angeles Times reports that Amazon.com "is reportedly preparing to launch its own smartphone next year," with a "a device in the $100-to-$200 price range" that will be available "in the second or third quarter of 2013."

The Amazon smartphone will be manufactured by a company that also assembles Apple products, the story says, and will tie into the company's existing line of tablet computers and e-readers.

• Safeway announced that it has "furthered its commitment to animal welfare by becoming the first major grocery retailer in the United States to make a national commitment to Certified Humane cage-free eggs and by surpassing its sourcing and sales goals for cage-free eggs."

In 2008, Safeway began an initiative with existing suppliers to have all Lucerne Cage-Free and O Organics shell eggs sourced from farms that are Certified Humane.  In 2010, Safeway announced a goal of increasing sales of cage-free eggs from 6 percent to 12 percent of the shell egg category within two years.  Today more than 15 percent of overall egg sales in the category are cage-free eggs ... Safeway stated it will continue to expand the campaign as their customers respond to the initiative.
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