retail news in context, analysis with attitude

by Kevin Coupe

Low tech. High tech.

Yesterday. Tomorrow.

Paper. Digital.

These are the choices that we often talk about here on MNB. While some would like to assign one option or another a kind of moral superiority, there really is no such thing. They're just options - preferable under certain circumstances, optimal to certain personalities.

But sometimes...

Well, that's the story of this French television commercial. I think you'll agree that it makes its point in unique and Eye-Opening fashion ... no translation required.

Enjoy.

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