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The Boston Globe reports that Procter & Gamble-owned Gillette is taking advantage of a somewhat obvious but very smart marketing opportunity today.

It will play host to two members of the World Champion Boston Red Sox - MVP David Ortiz, Shane Victorino, and also Boston police bullpen Officer Steve Horgan - when they shave off the beards that were cultivated during the season and that came to help define the personality of the Red Sox team.

Gillette is making a $100,000 donation to a local charity to draw attention to the shaving event.
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