retail news in context, analysis with attitude

CNN reports that Sears Holdings-owned Kmart is getting blowback from consumers annoyed by the retailer's decision to stay open for 41 straight hours beginning at 6 am on Thanksgiving morning, a decision that the company said it made to provide customers with maximum flexibility and opportunity to shop. However, at least some customers say that Kmart is showing a level of heartlessness, greed and even "moral bankruptcy" by adopting a policy that prevents employees from having Thanksgiving dinner with their families.

The outrage is being expressed on social media sites such as Facebook, with some customers threatening a boycott because of the move.

Kmart has responded by saying that it will use seasonal employees and volunteers wherever possible, and that the move will allow workers to make extra money.

According to CNN, "Kmart has opened at 6 a.m. on Thanksgiving for the past three years. Last year, however, stores closed for a few hours at 4 p.m. to let shoppers and employees get to their Thanksgiving dinners … Many stores are opening on Thanksgiving Day, but are waiting until the evening to throw open their doors to deal hunters. Toys R Us is by far the earliest among those, announcing Tuesday that it would open at 5 p.m., three hours earlier than last year. Macy's, Kohl's, J.C. Penney and Sears will let customers in at 8 p.m."
KC's View:
I totally get why some consumers are ticked off by this. I agree that some things ought to be sacrosanct, and I'm bothered by all the Thanksgiving store openings. That said, let's be fair - Amazon and every other e-tailer will be open all day on Thanksgiving, and bricks-and-mortar retailers are under pressure to be open, or be closed (permanently). So I may be disturbed, but I understand.