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Groupon may know the daily deals business. But the folks there may lack a basic understanding of American history.
Last Friday, the company launched a promotion offering $10 off any deal of $40 or more. And, it said that the promotion was in honor of President Alexander Hamilton.

But wait. Hamilton never was president. The nation's first Secretary of the Treasury, yes, but never president.

The San Francisco Chronicle reports that "asked via e-mail if 'President Hamilton' was a mistake or publicity stunt, Groupon spokeswoman Erin Yeager responded 'yes'."

This morning, however, the company seems to have changed its tune.

The Chicago Tribune reports that a Groupon spokesman now is saying that "most Presidents' Day promotions make people fall asleep, so we wanted to do something different that was in line with our brand and sense of humor that got people talking and writing about Groupon." As such, the "President Hamilton" promotion was "an overwhelming success."
KC's View:
Maybe so.

But I'm not so sure that this isn't a case of Groupon trying to turn lemons into lemonade.

But either way, it got the company a lot of attention and buzz. Not sure it will make me use its services any more often - in fact, it almost certainly won't - but it got the company's name in the news.

Which I guess is a good thing.