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Six major retailers - Walmart, Costco, Walgreen, FreshDirect, CVS and drugstore.com - have reached an agreement with the New York State Attorney General that will have them providing unit price information on their websites and mobile applications.

Bloomberg reports that Walmart and Costco have nine months to comply with the terms of the agreement, while the others have until next March.

NY State Attorney General Eric T. Schneiderman tells Bloomberg that while 19 states require unit pricing in stores, "display of per-unit prices online has been rare."

According to the story, "New York’s unit pricing statute requires large retail stores to clearly display the price per unit of measurement for most types of food, cleaning and paper products, toiletries, pet food and over-the-counter medications. In written agreements, the companies said they would follow requirements of the New York law in disclosures online."

Amazon reportedly refused to participate in the agreement, and the NY Attorney General has not yet said whether legal action could be taken against it.
KC's View:
It seems not only fair, but relatively easy … it is all a matter of code, which is a lot simpler than unit pricing in a physical store.