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Bloomberg Businessweek reports that Walmart is turning to "a 1,000-kid focus group in an attempt to forecast the best-selling toys for the holiday season. Children in Dallas between the ages of 18 months and 10 years old played with more than 80 toys for the survey, and parents of the toy testers received a gift card.

"Walmart compiles the children’s toy ratings into a top-20 list and instructs its buyers to stock up. The items will be given a special place on shelves with a prominent 'Chosen by Kids' label and particular online emphasis. Shoppers 'don’t have to believe Walmart,' says Anne Marie Kehoe, vice president of toys at Walmart U.S. 'They can believe the kids'."
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