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• The Chicago Sun Times reports that "Groupon Inc. launched a mobile app Thursday that lets shoppers receive cash back for buying certain grocery products. Shoppers submit pictures of their receipts via the Snap by Groupon app (Android, iOS) and can cash out once their balance reaches $20.


Advertising Age reports that Mondelez International has agreed to what is being called "a substantial global advertising commitment" to Google.

According to the story, "As part of the arrangement, Mondelez and Google will partner on content pilots through Youtube's brand partner program. 'Together with global youth media company Fullscreen, Mondelez International is piloting this new model of high-quality, low-cost video content featuring influential digital stars with Sour Patch Kids in the U.S. and is evaluating expanding the approach across brands and geographies,' Mondelez said in a statement.

"The marketer said the deal is part of its goal to dedicate 10% of its global ad budget to online video in 2014. Terms of the deal, including dollar value, were not disclosed."
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