retail news in context, analysis with attitude

by Kevin Coupe

Michael Sansolo wrote a column this week about how losing can be more important than winning. After all, we often learn more from our losses than we do from our wins.

This isn't always a popular sentiment. Not in sports, not in politics, and not in business.

It was interesting, however, to read the Associated Press interview with Serena Williams, one of the greatest tennis players of all time, who recently lost in the semifinals of the US Open, which dashed her hopes of winning the Grand Slam of tournaments (the Australian Open, French Open, Wimbledon, and the US Open) in a single calendar year, an accomplishment that would have put her if rarefied company.

Williams had been expected to win the US Open, and it was an enormous upset when she was beaten by Roberta Vinci, who went on to lose in the finals.

In the interview, Williams said, ""We should be happy for each other, you know what I mean? We gotta build up each other. We can't be angry."

She went on: "I mean, I won four Grand Slam (tournaments) in a row, and got to the semis in another one, and I've done that twice. I mean how many people have done that? So, yeah, it wasn't a loss for me, it was a win and a learning experience. And I tried hard. Unfortunately the girl I played just outplayed me that day, you know ... She probably deserved it. And I am happy for her."

How about that? Losing her shot at the Grand Slam was a learning experience ... which suggests that we should not count her out. Serena Williams will be back ... competitive, tough, and just a little bit smarter than in the past.

That's an mature and Eye-Opening attitude. And I thought that in view of Michael's column earlier this week, it deserved to be noted.
KC's View: