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Fitness-conscious consumers want cereals made with nourishing ingredients they can see and taste.

Which is why Kellogg is making such a big splash with amped-up versions of proven performers like Special K® Nourish™ and Mini-Wheats® Harvest Delights. Special K® Nourish™ has multigrain flakes made with quinoa, almond and granola, available in two flavor combinations: Apple/Raspberry/Almond and Coconut/Cranberry/Almond. Mini-Wheats® Harvest Delights is made with 100% red wheat with visible, recognizable fruit in every biscuit It’s available in two popular flavors: Cranberry with Yogurt Drizzle and Blueberry with Vanilla Drizzle.

See the full lineup here.

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