retail news in context, analysis with attitude

Forbes reports on what it calls a surprising statistic recently offered by Jeremy King, CTO and head of WalmartLabs in California's Silicon Valley, who said that "when Walmart Labs competes with top tech companies for talent, it gets the job candidate as much as 70% of the time ... The reason for Walmart Labs’ talent draw, its leader argues, is that developers and engineers who work for the group get to test what they build at a scale few startups ever reach."

The story also notes King says that when people opt for Walmart's click-and-collect service, "About 40% of people who buy online and come pick up, they’ll go into the store and buy more when they’re there."
KC's View:
This actually is a perfect example of how Walmart and Amazon are - and should be - playing different games.

I've always thought, however, that it is a mistake to think that Amazon, unlike bricks-and-mortar stores, cannot generate impulse sales. That may be true when it comes to candy bars and magazines at the front end, but I will tell you that I've spent way more money impulsively on Amazon over the years than in any bricks-and-mortar stores I can think of ... because Amazon uses its algorithms highly effectively to connect with me based on my interests, not theirs.

And that's a key difference.