Published on: September 5, 2017by Kevin Coupe
It is impossible to overstate the degree to which Houston-area supermarket chains reacted swiftly, efficiently and effectively to the dire human needs and logistical nightmares created by Hurricane Harvey last week, with companies such as Kroger, Walmart and Albertsons doing their best to bring food to devastated local residents, while also contributing funds to rescue efforts.
But perhaps no chain was as front-and-center as HEB, which has been highlighted both in traditional and social media for its response.
Longtime MNB reader Rich Heiland - who knows something about storms, since he was part of the Xenia Daily Gazette reporting team that won a Pulitzer Prize in 1975 for the coverage of the 1974 Xenia, Ohio tornado, and who now lives in Texas - send me this piece from LinkedIn that described HEB’s storm-related activities.
Here’s a passage that grabbed my attention, and that suggests something that transcends Harvey:
“At a time when retail watchers question the future of brick-and-mortar stores due to Amazon's continued ascendance, the 112-year-old retailer is drawing widespread praise after managing to open 60 of its 83 stores in Houston last Sunday, hours after Hurricane Harvey slammed into Texas as a Category 4 storm. (Now, 79 of the 83 stores are open.)
“When employees couldn't get to work, some stores still operated with as few as five people: one stationed at the door as crowd control and four working the registers, trying to get people out as quickly as possible.”
You can read the LinkedIn piece here.
Meanwhile, there also was a video put together for Facebook in which HEB president/COO Craig Boyan gave a tour of the company’s operations center, giving a sense of how the company was responding to the effort.
You can see it by clicking here, or by clicking on the picture below.
This is the Eye-Opening definition of what great retailers do. In fact, it is the definition of what great retailers are.
- KC's View: