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Barron’s has a story about a new study by SunTrust Robinson Humphrey estimating that “Amazon’s private label business could be worth $25 billion in sales by 2022,” or five percent of Amazon’s total revenue, “which would make it one of the country’s biggest retailers by itself.”

Indeed, Amazon’s private label sales “could be worth $7.5 billion in revenue this year”alone … and that “estimate doesn’t include Whole Foods, which would bring the total to $10.6 billion.”
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