retail news in context, analysis with attitude

Yahoo Finance reports that Walmart "will kick off its holiday shopping season before Halloween — its earliest ever — in order to make up for a condensed season.
With Thanksgiving falling on Nov. 28 this year, retailers will have six fewer shopping days from the time families gather for turkey and stuffing — and when they open presents on Christmas Day … Walmart plans to launch its Early Deals Drop online at midnight Eastern on Friday, October 25, which includes discounts on items like a VIZIO 55-inch “smart” TV for $398, or a discount of $100 or $25 off the BouncePro 7-Foot My First Trampoline, for a new price of $99."

The early holiday shopping season launch is largely an online phenomenon; Walmart says that stores will have Halloween decor until November 1, at which point everything will change.
KC's View:
Stories like these are one of the reasons that a lot of people like the REI approach, I think. It is a relief from the crushingly crass commercialism of the holidays.

In "Silent Night," the Christmas-themed Spenser novel started by Robert B. Parker and finished after his death by Helen Brann - as noted here before, you can tell clearly where one ends and the other begins - expresses sentiment about the holidays that resonate for me: “I liked the myth elements of Christmas. The way in which its origins reach back far beyond Jesus, to the rituals of people unknown to us. The celebration of the winter solstice. The coming of light in the darkest time. And with it the promise of spring to come and beginning again. I liked it better than Rudolph the Red-Nosed Reindeer.”

Or holiday sales that begin before Halloween.

In the words of my ancestors: Oy.