retail news in context, analysis with attitude

• From CNBC: "Starbucks announced Tuesday that it will strive to become “resource positive,” storing more carbon than it emits, eliminating waste and providing more clean freshwater than it uses."

“By embracing a longer-term economic, equitable and planetary value proposition for our company, we will create greater value for all stakeholders,” said Starbucks CEO Kevin Johnson.

The story notes that "the coffee chain is among the growing number of companies that are announcing sweeping sustainability goals as consumers grow increasingly concerned about climate change. BlackRock, the world’s largest investment firm, announced a week ago it plans to overhaul its investing strategy to make sustainability the new standard. On Thursday, Microsoft said it is trying to remove more carbon from the atmosphere than it emits by 2030."
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