retail news in context, analysis with attitude

Last week, we offered you a look at a video that Stew Leonard's posted, featuring a message that we felt personalized the message that the retailer wanted to send to its customers, and personalized the connection to shoppers.

I wrote:  "Seeing the face and hearing the voice of the person leading the company changes the equation, I think - when retailers can make the leap from being disembodied to having real personality, it can be a game changer."

I also suggested that Stew do this every week, or more often.  Since then, he's been wandering his stores talking to his customers on camera and posting those videos.  (I haven't seen him in-store, but as noted in my FaceTime video this morning, I've found his stores to be incredibly well-stocked - no paper products, but lots of food, especially fresh food.)

You can see his newest video above.