The goal of "The Innovation Conversation" is to explore some facet of the fast-changing, technology-driven retail landscape and how it affects businesses and consumers. It is, we think, fertile territory ... and one that Tom Furphy - a former Amazon executive, the originator of Amazon Fresh, and currently CEO and Managing Director of Consumer Equity Partners (CEP), a venture capital and venture development firm in Seattle, WA, that works with many top retailers and manufacturers - is uniquely positioned to address.
Are Amazon's efforts to better monetize its website through paid advertising reflective of a shifting focus? If so, does that create opportunities for retailers trying to compete with Amazon? Tom and Kevin answer these questions by examining clear changes that are taking place on Amazon, putting them into context by comparing it to other retailers, and caution observers about what might be perceived as Amazon's weaknesses.
If you're interested in listening to this Innovation Conversation, you can do so here (or can download this file):