Walmart Canada is teaming up with Ghost Kitchens Brands "to bring one-stop meal pickup and delivery to more Canadians," with one location open now and four more on the drawing board.
According to the announcement, "Customers can order freshly prepared meals in-store and online for contactless pickup or delivery (from a third-party app such as Uber Eats), and mix and match from more than 20 well-known brands including: Quiznos, The Cheesecake Factory Bakery, Pepe’s Perogies, Rocky’s Italian, Canadian Jerk, Slush Puppie, Monster Cupcakes, Saladworks, Beyond Meat, Amaya Indian Street Food, Taco del Mar, Lola’s Latin Food, Tazo, Red Bull, Crêpe Delicious, Nescafé and Ben & Jerry’s with more being added. All meals are prepared in one kitchen for one pickup or delivery."
“We believe in Ghost Kitchen’s strategy and vision and we’re very excited to be the first retailer to team up with Ghost Kitchens,” said Sam Hamam, Senior Director of Licensees at Walmart Canada, in a prepared statement. “We’re always looking at ways to improve our customer shopping experience with greater access to affordable products, services and brands.”
- KC's View:
Smart move. Be interesting to see, if the concept works in Canada, the degree to which it is embraced by Walmart in the US.