The Seattle Times reports that "Amazon will begin offering Amazon Care, a health care service it launched last year as a pilot program for its own Seattle-area employees, to other Washington state employers, the company announced Wednesday. By summer, Amazon Care will expand to Amazon workers and other private employers nationwide.
"Amazon Care incorporates a telehealth app, prescription delivery and the option to schedule a visit with a physician at patients’ homes and offices. Users pay for consultations and medications via Amazon.com."
The Times points out that "Amazon has long eyed the $3.8 trillion medical sector, in part to reduce health care costs for its own workforce, which numbers nearly 800,000 in the United States. But entering the lucrative sector, which some say is overdue for digital transformation, could also pay major dividends for Amazon, which has a history of upending established industries." At the same time, "consumer demand for telehealth options has strengthened since the start of the pandemic. The ballooning popularity of virtual consultations has ushered in a series of recent mergers, acquisitions and new product rollouts in the on-demand health care sector."
- KC's View:
Once again, Amazon seems perfectly positioned for this moment … it has tested and invested in a number of healthcare initiatives, looking to see what works best and is most disruptive.
For the moment, at least, it seems to have an answer.