retail news in context, analysis with attitude

Axios reports that Target CEO has decreed that the company's stores will not just be closed on Thanksgiving Day this year, but on all Thanksgivings in the future.

"What started as a temporary measure driven by the pandemic is now our new standard - one that recognizes our ability to deliver on our guests’ holiday wishes both within and well beyond store hours,” Cornell wrote in a note to employees, adding, "You don’t have to wonder whether this is the last Thanksgiving you’ll spend with family and friends for a while, because Thanksgiving store hours are one thing we won’t ‘get back to’ when the pandemic finally subsides."

KC's View:

The Axios story notes that "this reflects heightened pushback against unfriendly labor practices and that the pandemic has taught most U.S. consumers how to shop for everything online."

The fact is that retailers - and other businesses - will have to embrace new ways of doing business and being employee-centric if they are going to be employers of choice.