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Business Insider has a piece about Whole Foods CEO Jason Buechel, who has just succeeded the company's founder, John Mackey, in the top job.

"Buechel plans to roll out more of Amazon's innovations like its cashier-free Just Walk Out technology and smart shopping carts in stores, he said during a keynote at Groceryshop, an annual industry conference, in Las Vegas.

"But he also noted that Whole Foods stores should be 'theater' for shoppers, giving them insight into how their food is raised and what's in it by interacting with workers."

According to the story, "Buechel pointed to Just Walk Out and Amazon One palm payment technology as examples of technologies Whole Foods plans to roll out from Amazon. 

"Amazon's Dash smart carts also provide another quick way for shoppers to buy their groceries, Buechel said. Amazon unveiled a new version of Dash earlier this year that weighs less, carries more groceries, and can be taken to shoppers' cars in the parking lot … Buechel also acknowledged that the Dash cart is easier to roll out into new stores than Just Walk Out's complex system of cameras that track what shoppers pick up."

However, Buechel emphasized that "he doesn't want to compromise on Whole Foods' stringent standards for products, which include banning ingredients such as high-fructose corn syrup and developing fair-trade relationships with mango farmers in Haiti.

"'One of the key reasons why many of our customers come is our quality standards, so I have no intention of us changing,' he said. 'In fact, I feel like this is going to be an opportunity for us to further elevate our quality standards as we go forward'."

KC's View:

Seems to me that one of his biggest challenges is persuading a lot of folks that Whole Foods hasn't actually lost a step since the acquisition by Amazon.  Because that's certainly a popular perception.