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The continuing goal of "The Innovation Conversation" is to explore some facet of the fast-changing, technology-driven retail landscape and how it affects businesses and consumers. It is, we think, fertile territory ... and one that Tom Furphy - a former Amazon executive who led the team that developed Amazon Fresh, and currently CEO and Managing Director of Consumer Equity Partners (CEP), a venture capital and venture development firm in Seattle, WA, that works with many top retailers and manufacturers - is uniquely positioned to address.

Today, Tom & KC preview the technology innovation track scheduled for this Sunday at the National Grocers Association (NGA) Show in Las Vegas, with a particular focus on how retailers can use data to create a more frictionless experience.  That'll certainly be a discussion point for a session in which Tom and KC are participating - along with senior execs from Sifter, Zippin and - that will consider not just critical tech-enabled services, but also the realities of retailer execution.

If you'd like to download the Innovation Conversation as an audio podcast, click below.