• Amazon has announced the dates for its Amazon Prime Big Deal Days, the fall version of its successful Prime Days promotion - they will begin on October 10 at 3 a.m. EDT and running through October 11.
According to the announcement, "Amazon will make it easier for Prime members to find deals they’re interested in with personalized recommendations based on past purchases, browsing history, and items saved to their Lists. Prime members will have access to deals from independent sellers like Ruggable x Jonathan Adler, Urban Decay, and PicassoTiles. Additionally, with new deals dropping as often as every five minutes during select periods throughout the event across a wide selection of products with fast and convenient delivery options, Prime Big Deal Days has members’ shopping needs covered."
In other words, Amazon is starting the end-of-year holiday shopping season on October 10 this year.
• DoorDash has announced eight new retail partners for its DoorDash Marketplace business, including CUB, Eataly, El Super, Fiesta Mart, Lowe’s Markets, Pruett’s Food, Stater Bros. Markets and Strack & Van Til.
The company said that the new deals reflects its "swift acceleration" in the grocery category.
“We’ve made significant progress in investing in long-term partnerships with grocers of all sizes, all while remaining focused on improving quality and execution. The grocers announced today recognize DoorDash as a source of incremental growth, accelerating what we believe to be the fastest-growing platform for grocery in North America,” said Fuad Hannon, Vice President of New Verticals at DoorDash. “We strive to be the rising tide that lifts all boats – driving growth for retailers while helping consumers stock up on groceries whenever and however is best for them.”
• Advertising Age reports that "while 79% of US consumers responding to a Harris Poll and Ad Age poll are aware of Twitter's name change to X, 69% are still using the old company name and calling posts 'tweets.' X is encouraging brands to transition to the X logo and terminology, but experts warn the adoption will likely take more time considering the negative connotation of X, affinity for the old Twitter icons and other factors."
